Georgetown College

Case Study

Georgetown College was the first Baptist college west of the Allegheny Mountains, founded in 1829. Its mission is to prepare students to engage in their life’s pursuits with thoughtfulness and skill by providing an exceptional educational experience in a vibrant Christian community. Distinguished by its emphasis on outstanding teaching and mentoring, the College offers excellent academic programs in the liberal arts, sciences, and professions. National recognition sets Georgetown apart in its’ aim to continue being one of the finest Christian colleges in the country.

The development team at Georgetown works hard to constantly uncover new avenues for constituents to provide their financial support. Far too many current donors will need to be replaced one day, since only about one in ten people typically make a charitable bequest in their Wills. A primary reason for this is the hassle and expense of hiring a lawyer to create that designation. That’s why Georgetown has partnered with NetLaw, so that their already generous base can quickly, easily and affordably provide a lasting legacy of support.

Today, Georgetown uses face-to-face visits, fundraising events and their website to open the doors of planned giving by using the NetLaw solution. Discussions now move to a much deeper level on how they can move beyond supporting the College with current gifts and instead focus on how they can endow the future. These friends and families are often surprised how simply NetLaw lets them secure their estate planning needs while specifying their desire to make an impact forever. In less than an hour, most can complete online their basic documents (wills, powers of attorney, healthcare surrogate, etc.) without the need for (or cost of) an attorney.

The future is bright at Georgetown and NetLaw is excited to be a part of those plans. The many families that will be served with our unique offerings – the SmartGuide for creating documents and the LifeVault for safely storing them in the cloud – will be able to tangibly increase their commitment to the College. And knowing those bequests will allow Georgetown’s team to take these relationships to a whole new level.